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BRIGHTPOINT INC: Taps Bashar Nejdawi as Mobile Enhancement Pres.
Brightpoint Inc. has appointed Bashar Nejdawi as the President of its newly created Mobile Enhancement business.
"Mr. Nejdawi's appointment is the first step towards the Company's investment in the exciting high growth Mobile Enhancement arena. As the mobile devices become more sophisticated, the need for mobile enhancements increases significantly," stated Robert J. Laikin, Brightpoint's Chairman of the Board and Chief Executive Officer.
"Bashar has developed strong international wireless industry relationships and deep industry knowledge through his experiences at Motorola," stated Michael Koehn Milland, Co-Chief Operating Officer of Brightpoint, Inc. and President Brightpoint International. "I look forward to working with Bashar to leverage that expertise with our existing operations and to develop new growth opportunities in the mobile enhancement area."
Prior to his appointment as the President of the Company's Mobile Enhancement business, Mr. Nejdawi served as Senior Director of Global Distribution for Motorola. In this role, he led a global distributor team responsible for channel rationalization and optimization, global account management, alternative channel development, retail online management tools and pricing and incentives. His previous experience includes numerous regional and global positions within Motorola including Customer Solutions, Product Operations and Director of Sales. He has worked in Europe, Middle East, Africa, India, South East Asia and the United States over his extensive career.
About Brightpoint
Headquartered in Plainfield, Indiana, Brightpoint, Inc. -- http://www.brightpoint.com/ -- distributes wireless devices and accessories, as well as provision of customized logistic services to the wireless industry. The company primarily operates in Australia, Colombia, Finland, Germany, India, New Zealand, Norway, the Philippines, the Slovak Republic, Sweden, United Arab Emirates and the United States. The company's customers include mobile operators, mobile virtual network operators, resellers, retailers and wireless equipment manufacturers. Brightpoint was incorporated in 1989 under the name Wholesale Cellular USA, Inc. and changed its name to Brightpoint Inc. in 1995.
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Brightpoint, Inc., continues to carry Standard and Poor's BB- long-term local and foreign issuer credit ratings with a stable outlook. These ratings were assigned on April 2006.
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